Our People
” My aim is to empower customers, employees, and merchants alike,
by providing responsible credit solutions,
using world-class innovative technology and data science.”
Chris deBoer, President & CEO, GAIN Credit
Alex Woodcraft
Alex Woodcraft
Marketing Director
Alex has over 10 years of experience in understanding customers and designing solutions to meet their needs. Before joining GAIN Credit, Alex worked for HSBC, British Gas and the UK Civil Service. Alex joined GAIN Credit in 2016 and looks after Marketing for our Consumer Lending business. He is passionate about helping customers make the right choices for them. Over the years Alex has also led our Customer Research and Collections functions. He has a passion for automation and building effective systems. Alex loves to solve a puzzle or a problem, the harder the better!
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Anupama J. Naidu
Anupama J. Naidu
Head of Legal & Diversity
Anu has 15+ years of legal experience having worked as a corporate finance attorney in Sidley Austin LLP’s New York office, in-house counsel at Barclays, and senior counsel at Kalantar Business Law Group. Anu has also held internships at the United Nations, the U.S. Attorney’s Office for the Southern District of New York and with a federal judge. Anu joined Gain Credit in 2020 and is the Head of Legal and the Head of Diversity, Equity & Inclusion. She has extensive legal experience in a wide variety of corporate matters and she and her team love to help with solutions and strategies involving legal issues as strategic business partners. She strongly believes that “there are no problems, only solutions,” in the words of John Lennon.
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Ashruf Mukadam
Ashruf Mukadam
Chief of Staff
Ash has over 20 years of experience working with leading FS brands, helping them to develop their digital strategy, transform their customer experience, create new products and drive improvements in their P&L and commercial performance. Ash joined Gain Credit in 2021 as Chief of Staff and is responsible for P&L and working cross-functionally across the business to improve alignment and performance, whilst ensuring we deliver great outcomes for our customers. He is giving customers real value through great products, services, and innovation.
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Ben Preston-Marriott
Ben Presto-Marriott
Senior Product Director
Ben has spent the last 10+ years building customer-focused products in the fintech space. Ben has broad experience in solving problems at all stages of the product lifecycle for start-ups and FTSE 100 companies, including Go Compare, Admiral Insurance, and Creditsafe. Ben has built a product-led team at Gain Credit that enjoys solving customer problems with products that the whole business can be passionate about. Focused initially on delivering value for customer operations Ben is now responsible for a team of product managers that look after the whole Gain Credit platform that powers both in-house lending brands as well as supporting frontline and complaints agents. He likes to put himself in the customers’/users shoes to deliver the best customer experience possible.
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Chris deBoer
Chris deBoer
President & CEO
Chris has been innovating, building, and scaling enterprise and consumer products for over 20 years. As a founding member of the GAIN Credit team, he is responsible for all aspects of company strategy development and execution. He believes that while reaching the goals one creates for themselves and the business is thrilling, the journey itself is the most rewarding. What excites him the most about GAIN Credit is the opportunity to serve customers with innovative credit solutions while working with a world-class team. He admits to learning something new every day which is incredibly rewarding and inspiring.
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Lisa Middleton
Lisa Middleton
Senior Director, Compliance
Lisa has over 25 years of experience working in the financial services sector and has extensive knowledge of Life and Pensions, Corporate and Retail insurance, Credit broking, and Lending. Lisa joined Gain Credit in 2021 as the Senior Director of Compliance and is responsible for Compliance, Data Protection, and Anti Money Laundering. She works with the global Gain Credit team to ensure that underserved customers have access to credit, which is delivered responsibly and with integrity. She is passionate about ‘doing the right thing’ and providing great outcomes to customers through clear communication and an ethical approach.
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Lynn Tran
Lynn Tran
Director, Tax
Lynn joined GAIN Credit in October 2021 and is a licensed tax professional with a rich background experience. Most recently Lynn was the International Tax Manager at MANSCAPED INC., a $1 billion male grooming start-up, where she helped to bring the company to the public in 2021. Lynn sees her role at GAIN Credit as a protector of the business. Working at GAIN Credit presents multiple opportunities to challenge herself with new tax setups for business deals, helping the company to obtain economic benefits from tax restructuring and planning, working on end to end tax proccess, and effectively communicating to tax authorities while monitoring third-party tax partners in different jurisdictions. She draws inspiration from her hard working co-workers and supportive leaders to deliver the best services.
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Mark Fiander
Mark Fiander
CEO, Consumer Lending
Mark has more than 25 years’ experience working across different sectors, with the last 15 spent in financial services. Originally joining as Vice President of Marketing in 2016, he is now the CEO of our UK lending business, leading our efforts to make credit available to those underserved by mainstream institutions. Mark has a passion for understanding people and influencing behaviour, something that led him to speak at the UN, the European Central Bank, and advise multiple government institutions in the world.
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Nallan Suresh
Nallan Suresh
CADO- Chief Analytics & Data Officer
Suresh has over two decades of experience in using analytics to solve business problems, and leading top notch analytics teams to achieve that end. With a background in analytics that spans several verticals, he brings an expertise drawn from varied applications of analytics, along with a passion to develop innovative analytics-driven products. At the core of his drive is the desire to harness the power of data and ML to provide value for the customer..
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Prasad Varma
Prasad Varma
Senior Director, Software Development
Prasad has over 17 years of experience. He was part of development teams at Yahoo! and Infosys, where he worked on solutions in the areas of web services, systems integration, infrastructure management, and process automation. Prasad drives the overall enterprise delivery and technology strategy. He plays a key role in aligning the platform and product portfolios for the next generation of lending and SaaS products. Additionally, he ensures GC’s continued investments and improvements in the fundamental areas of continuous delivery and developer innovations. The excitement of raising the bar and bringing innovation while solving real customer problems with technical solutions drives him every day.
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Rajnish Ranjan
Rajnish Ranjan
Director, Portfolio Risk
Rajnish has over 15 years of experience in data analytics and finance and boasts a post-graduation from Indian Statistical Institute, Kolkata. Rajnish is currently the Director of Portfolio Risk where he leads the overall portfolio risk manager with the responsibility of oversight across several risk factors on all GC LLC products, including factors such as credit risk, tools and systems, documentation, vendor management, and data.
Some of his achievements include multiple successful risk-scoring builds, the creation of predictive analytics tools at the account level, and models detecting internet impersonation for popular UK and US banks. Rajnish also kept the GC budgets in line during his stint in finance and accounting. He is passionate about using analytics to make an informed decision and love helping team members to achieve their goals.
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Ramani Subbaraman
Ramani Subbaraman
Head HR, India
Ramani joined Gain Credit in 2022 prior to which he worked in a startup for close to 18 years where he handled operations, quality and HR functions. Ramani comes with experience in consumer finance, auto loans and Data operations. He currently leads the HR function with specific focus on people practices through which people have a great experience working for Gain Credit. At the same time strengthening and improving the HR systems and practices on a continuous basis will enable a data driven approach to HR decisions. He derives motivation from the fact that he is in a position to enable people succeed in their roles.
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Reena Rayen J
Reena Rayen J
Director, Internal Audit
Reena joined GAIN Credit in 2010 and has more than 15 years of overall experience in the legal, compliance, and internal audit functions. At GAIN Credit, she heads the Internal Audit team. Her focus is to evaluate and improve the effectiveness of governance, risk management and control processes. She moved to Internal Audit from managing a Compliance team for over 7+ years. She has also handled legal matters in her initial few years in GAIN Credit. She strongly believes in being passionate about what you do and to do the right thing even if no one is looking
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Richard Noad
Richard Noad
Chief Technology Officer
Richard has over 20 years of experience in enterprise software development, building, and shipping products through the evolutions from desktop to Intranet to SaaS and leading globally distributed teams across the US, Europe, and Asia. He joined us in September 2021 as our Chief Technology Officer and is committed to continually raising the bar of excellence across our tech teams.
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Satish Chandran
Satish Chandran
Director, DevOps & IT Security
Satish has over 16 years of experience in working with cutting-edge tool-sets in Enterprise DevOps functions. Immediately before GAIN Credit, he worked at ADP as the Director of Application Development, with responsibility for infrastructure engineering, release engineering, and support operations. He currently is pursuing a doctoral research on DevOps in addition to leading the Development Operations (DevOps), Corporate IT and IT Security functions at Gain Credit. He aspires to make the business lean, efficient, and innovative by enabling them to operate freely within defined boundaries, and partnering with them to safely push beyond the boundaries. He is motivated and inspired to create a ripple positive impact in people’s lives both personally and professionally, by good deeds and actions.
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Sathish P
Sathish P
Director, Analytics & Data Science
Sathish started his career with GAIN Credit 10 years back and is currently our Director of Analytics and Data Science. He has an early experience of running marketing teams for targeting and optimisation for digital, offline and customer management. Currently, he leads teams responsible for credit risk optimization. Driving meaningful business outcomes at scale motivates Sathish to do his best.
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Sathyanarayana Jayaprakash
Sathyanarayana Jayaprakash
Director, Customer Operations
Sathya joined Gain Credit in June 2018. Prior to joining GC, he has 15+ years of experience in leading US/UK Customer Service Operations & Quality for various CRM and Banking processes. Sathya leads Customer Service Operations for Complaints team that drives operations to handle all affordability and non affordability complaints, customer, FOS and third party queries within regulatory timelines. He is passionate about continuous improvement to enable people and processes to provide right outcome for customers and maximize effectiveness of team to accomplish both business & individual development goals.
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Scott Woolveridge
Scott Woolveridge
Senior Director of Operations
Scott has spent most of his career in high-volume customer-facing service operations. He has led contact centres, high-volume processing units, and complaints and remediation functions with well-known organisations like BUPA, Capital One, Lombard, and Chubb insurance. Scott leads the Operations team which looks after customer service delivery, complaint handling and collections & delinquency management. The team strives to provide a consistent, friendly, simple and cost effective experience for all our customers suiting their needs, and works hard to provide useful feeback to other parts of the organisation provided by the customers. His motto is ‘Do the work & make the work easier to do’.
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Tony Vilches
Tony Vilches
Director, Accounting
Tony has a proven background in accounting operations, strategic planning, relationship building, team development, acquisition integrations, expense management and audit coordination. He is adept at building and scaling accounting teams and crafting innovative solutions that optimize processes and profitability. He believes that the best management is less management, that empowers people to use their expertise to solve problems and achieve their goals.
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Vijay Sachidanand
Vijay Sachidanand
CEO- Software as a Service (Synapi)
Vijay has over 25 years of general management and product management experience, mostly in early-stage tech and fintech businesses. His leadership experience includes roles at iMark.com (seed to £340 million sale) and Amazon (launched and grew its credit card business). Vijay currently leads Synapi, our Software as a Service business. He is responsible for all of its activities including sales, marketing, product development, customer success, people development, strategy formulation and fundraising. Before launching Synapi in mid-2021, Vijay led Drafty – one of GAIN’s two consumer lending businesses – and GAIN’s Product Management team. He grew Drafty from seed stage into an established, profitable portfolio and built a global product team to support both of GAIN’s lending businesses. Vijay loves working on businesses and products with the potential to fundamentally disrupt how an ecosystem works – and to do so at scale.
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Vineet Arora
Vineet has been leading and transforming regulated customer service delivery projects for over 19 years. Most recently he served as GM Operations at Concentrix, leading India service operations for their largest Banking client. Here at GAIN Credit, Vineet has largely contributed to removing non-value adding steps in the customer journeys and improving workflow systems that has significantly improved service standards, both quality and speed. He enjoys problem solving and the learning experience that brings. This self-development journey continues in his latest role as the General Manager- India Operations, which brings in a fresh variety of problems to solve. He constantly strives to add value and be of service to others.
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